CONTENT MARKETING &
PUBLIC RELATIONS
What can great content do for YOUR organization?

    
✔ Do you want to drive more traffic to your website?
✔ Generate leads and engage new audiences?
✔ Gain free high-quality backlinks?
✔ Build trust in your brand?
✔ Rank higher on Google?

I can help you deliver the right content to the right audience at the right time.

BACKGROUND:

I am a results-driven content strategist with a proven track record of spearheading innovative data-driven campaigns from concept to completion.


I have more than 20 years of experience in communication – as a content marketer communicating with high-impact Internet campaigns, as a journalist communicating in print, and as a high school teacher communicating verbally and visually in a classroom.


All three roles have depended on dynamic storytelling. All have required me to do extensive research, find a "hook," simplify complex ideas, engage an audience, and hold its attention. All required passion, long hours, innovation, determination, and vision.


My areas of expertise include digital marketing, public relations, data visualization, economics, politics, personal finance, education, and U.S. history. As a mom of two great kids, I love writing about parenting and special needs. I am also an avid reader and "news junkie" with a passion for exploring new ideas. 

STRENGTHS:

  • Writing and editing
  • Strategic planning
  • Data analysis and visualization
  • Public speaking
  • Creativity and initiative
  • SEO and linkbuilding
  • Leadership
  • Research
  • Attention to detail
  • Project management
  • Curriculum design
  • Organization
  •  Flexibility, adaptability
TECHNOLOGY EXPERIENCE:
  •  Tableau, CartoDB
  • WordPress, Webs.com
  • Microsoft Word, Excel, PowerPoint
  • Google Docs, Google Sheets, Adobe Acrobat
  • iMovie, Final Cut Pro, Windows MovieMaker
  • GarageBand, YouTube
  • Slack, Trello, Podio
  • Quicken, Investopedia
  • Edline, Finalsite, Blackboard, Naviance
  • Moz, BuzzSumo, SEMrush
  • Hubspot, Mailchimp, Buzzstream
  • Questia, ProQuest, LexisNexis
  • Facebook, Instagram, Twitter
  •  LinkedIn, Pinterest
  •  Taboola, Outbrain, Disqus